現在(zai)績(ji)效管理比較(jiao)流行(xing)的(de)就是(shi)(shi)OKR,但能用好的(de)還真沒有(you)幾家(jia),OKR到底(di)是(shi)(shi)怎(zen)么回事(shi)?OKR全稱是(shi)(shi)目(mu)(mu)(mu)標(biao)與(yu)關鍵結果(guo)法,于一(yi)九九九年(nian)由英特爾公(gong)司發明使用,OKR與(yu)KPI有(you)什么區別(bie)?假如(ru)(ru)當確定(ding)了(le)一(yi)個目(mu)(mu)(mu)標(biao),一(yi)年(nian)瘦身二十公(gong)斤,如(ru)(ru)果(guo)設定(ding)分(fen)階段,目(mu)(mu)(mu)標(biao)是(shi)(shi)每三個月瘦身五公(gong)斤,這(zhe)樣(yang)一(yi)年(nian)下來(lai)就是(shi)(shi)二十公(gong)斤,這(zhe)樣(yang)是(shi)(shi)進行(xing)了(le)目(mu)(mu)(mu)標(biao)的(de)階段性(xing)分(fen)解,是(shi)(shi)以達成工作成果(guo)為評(ping)價依(yi)據,就是(shi)(shi)KPI。而如(ru)(ru)果(guo)是(shi)(shi)這(zhe)樣(yang)來(lai)設定(ding)目(mu)(mu)(mu)標(biao):
措施一(yi),堅持每天晨跑五公里,半年后(hou)達(da)到(dao)十公里。
措(cuo)施二(er),控(kong)(kong)制飲食搭配,早中晚(wan)怎(zen)么吃,或(huo)者根本不吃,卡路里攝入量(liang)控(kong)(kong)制在多少?
措施三,堅(jian)持每月爬(pa)山,或騎自(zi)行車多少公里。
然后來(lai)衡量(liang)每項(xiang)(xiang)措施是(shi)(shi)(shi)否達(da)成(cheng)(cheng),其(qi)底層(ceng)邏輯是(shi)(shi)(shi)只(zhi)要(yao)這(zhe)些措施完(wan)成(cheng)(cheng)了,設(she)定(ding)的(de)(de)(de)(de)(de)瘦(shou)身目(mu)(mu)(mu)(mu)(mu)標(biao),就(jiu)可(ke)以(yi)實現,這(zhe)種以(yi)措施或者(zhe)任(ren)務(wu)為(wei)依據來(lai),間(jian)接的(de)(de)(de)(de)(de)反映目(mu)(mu)(mu)(mu)(mu)標(biao)成(cheng)(cheng)果(guo)(guo)的(de)(de)(de)(de)(de)達(da)成(cheng)(cheng)情(qing)況(kuang),就(jiu)是(shi)(shi)(shi)OKR,其(qi)實也(ye)就(jiu)是(shi)(shi)(shi)關鍵工(gong)(gong)作(zuo)(zuo)任(ren)務(wu),在(zai)企(qi)(qi)(qi)業(ye)(ye)(ye)當(dang)中,比如(ru)(ru)(ru)預研(yan)一(yi)(yi)項(xiang)(xiang)新產品的(de)(de)(de)(de)(de)周期往(wang)往(wang)很長,可(ke)能(neng)(neng)達(da)到(dao)一(yi)(yi)到(dao)兩年,而其(qi)過程(cheng)中是(shi)(shi)(shi)很難將工(gong)(gong)作(zuo)(zuo)成(cheng)(cheng)果(guo)(guo)進行階段(duan)性分解(jie)的(de)(de)(de)(de)(de),這(zhe)往(wang)往(wang)是(shi)(shi)(shi)分階段(duan)設(she)定(ding)工(gong)(gong)作(zuo)(zuo)任(ren)務(wu)目(mu)(mu)(mu)(mu)(mu)標(biao),也(ye)就(jiu)是(shi)(shi)(shi)需要(yao)開展的(de)(de)(de)(de)(de)哪些舉措,比如(ru)(ru)(ru)什么時間(jian)完(wan)成(cheng)(cheng)項(xiang)(xiang)目(mu)(mu)(mu)(mu)(mu)準(zhun)備(bei)并(bing)啟動,什么時間(jian)完(wan)成(cheng)(cheng)軟件研(yan)發(fa)并(bing)進行測試等(deng)等(deng),以(yi)此來(lai)衡量(liang)研(yan)發(fa)人員(yuan)的(de)(de)(de)(de)(de)工(gong)(gong)作(zuo)(zuo),才能(neng)(neng)確(que)保(bao)過程(cheng)受控,并(bing)最終結果(guo)(guo)更加有效。現在(zai)OKR被宣傳的(de)(de)(de)(de)(de)如(ru)(ru)(ru)何(he)如(ru)(ru)(ru)何(he),,好(hao)像企(qi)(qi)(qi)業(ye)(ye)(ye)不全(quan)面(mian)(mian)推進就(jiu)落后了,跟平(ping)衡積分卡一(yi)(yi)樣,OKR是(shi)(shi)(shi)所有企(qi)(qi)(qi)業(ye)(ye)(ye)都可(ke)以(yi)全(quan)面(mian)(mian)推廣(guang)使用(yong)的(de)(de)(de)(de)(de),它更適合(he)運用(yong)于(yu)當(dang)工(gong)(gong)作(zuo)(zuo)成(cheng)(cheng)果(guo)(guo),無(wu)法短(duan)期內得到(dao),或無(wu)法有效衡量(liang)時,對(dui)(dui)過程(cheng)的(de)(de)(de)(de)(de)工(gong)(gong)作(zuo)(zuo)任(ren)務(wu)進行分解(jie),進行衡量(liang)的(de)(de)(de)(de)(de)情(qing)況(kuang),比如(ru)(ru)(ru)研(yan)發(fa)市(shi)場推廣(guang)等(deng),同時OKR對(dui)(dui)員(yuan)工(gong)(gong)的(de)(de)(de)(de)(de)素質要(yao)求是(shi)(shi)(shi)非常高(gao)的(de)(de)(de)(de)(de),同時需要(yao)企(qi)(qi)(qi)業(ye)(ye)(ye)化的(de)(de)(de)(de)(de)支持,就(jiu)問一(yi)(yi)下自(zi)(zi)己(ji)企(qi)(qi)(qi)業(ye)(ye)(ye)能(neng)(neng)放(fang)心,讓自(zi)(zi)己(ji)員(yuan)工(gong)(gong)為(wei)自(zi)(zi)己(ji)設(she)定(ding)目(mu)(mu)(mu)(mu)(mu)標(biao)。大多企(qi)(qi)(qi)業(ye)(ye)(ye)推行OKR失(shi)敗的(de)(de)(de)(de)(de)關鍵原(yuan)因,就(jiu)在(zai)于(yu)企(qi)(qi)(qi)業(ye)(ye)(ye)文化不匹配,沒(mei)有選擇適合(he)的(de)(de)(de)(de)(de)評價(jia)對(dui)(dui)象,或者(zhe)是(shi)(shi)(shi)員(yuan)工(gong)(gong)的(de)(de)(de)(de)(de)認知或素質,還沒(mei)有達(da)到(dao)一(yi)(yi)定(ding)水平(ping),在(zai)這(zhe)種前提下,盲目(mu)(mu)(mu)(mu)(mu)推行OKR,結果(guo)(guo)可(ke)想而知。如(ru)(ru)(ru)果(guo)(guo)推行得當(dang),OKR確(que)實能(neng)(neng)夠給到(dao)員(yuan)工(gong)(gong)更多自(zi)(zi)我展示的(de)(de)(de)(de)(de)機會,也(ye)能(neng)(neng)夠更好(hao)的(de)(de)(de)(de)(de)激發(fa)員(yuan)工(gong)(gong)的(de)(de)(de)(de)(de)主觀(guan)能(neng)(neng)動性,真的(de)(de)(de)(de)(de)用(yong)好(hao)了,對(dui)(dui)企(qi)(qi)(qi)業(ye)(ye)(ye)文化的(de)(de)(de)(de)(de)建設(she),也(ye)是(shi)(shi)(shi)能(neng)(neng)發(fa)揮良好(hao)的(de)(de)(de)(de)(de)效果(guo)(guo)。
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